June 24 - 27, 2019

Trade Mission to Turkey

Explore the Market. Find New Customers, Partners, Suppliers and Investors.

Trade Mission to Istanbul, Turkey

Come and explore Istanbul, Turkey with other C-Level Executives as a guest of the International Trade Council. Learn about doing business, explore the market, gain exposure to the business culture, meet with potential customers and find new partners.

Trade Mission Starts in:

Why Participate?

Direct access to high-level business and government officials suited to your needs

Personalized list of trade leads for each delegate - based on their individual / unique needs

Personalized pre-arranged business-to-business meetings for each delegate based on their unique business needs

Personalized online calendar of your scheduled 1:1 meetings

Personalized market research report for each delegate

Presentation of each delegate's business in the 1/2 day Export Cafe

Personalized / tailored networking events with government officials and local business executives

Participation in the Turkey Business Opportunities and Doing Business in Turkey Seminars

Hands on and up-to-date market information from senior officials and Turkish industry leaders

Logistical support from experienced trade commissioners

Beneficial intra-group exchanges

Educational and cultural experiences

The opportunity to meet other CEO's / Presidents from leading companies across the world who will also be visiting Turkey for the trade mission

Press releases and social media support - highlighting the attendance and meeting needs of each delegate

Delegate corporate profiles distributed to 26,000+ C-Level executives across Turkey

Positive effects of International Trade Council Trade Missions include higher sales revenues, lower procurement costs and better sourcing, education, cultural/international business savvy, preparedness, professional development, visibility/goodwill and perspective. An additional benefit is that the mission participants develop close friendships among themselves and a useful, professional network.

Who Will You Meet?

The Trade Mission aims to bring participating foreign companies into contact with potential agents, importers, distributors / wholesalers, retailers, joint venture partners, licensees, local businesses, and government agencies in Turkey. Delegates are asked to tell the Council’s Trade Commissioners the industries they’re looking to connect with and the job-title / profile of the appropriate decision-makers.  Council staff will then undertake a study to find the most appropriate companies who are qualified to meet the specific needs of each delegate and schedule 1:1 meetings with those organizations.

Who Should Participate

We’re looking for highly ambitious businesses who’ve been trading for a minimum of two years and have plans to increase customer base, employ more people and expand to new markets (including the designated market) in the next 24 months. You can come from any industry as this is a multi-sector trade mission.

Each Trade Mission is Limited to 25 International Delegate Organizations

This limit allows our trade commissioners to create personalized market research, targets/leads lists, site visits and other activities for each delegate. This is a multi-sector trade mission, so no two delegates are alike. Council trade commissioners carefully research the objectives of each delegate and set appointments according to those needs. Limiting the number of attendees also allows the Council to circulate each attendee profile to our 26,000+ contacts across Turkey without ‘flooding’ those local executives with too many options for meetings.

Early-bird discounts available. Register before 1st April 2019.

Why Turkey?

Turkey has one of the fastest growing economies in the world, with a growing, young population (average age of 29) that, in recent years, has witnessed a steady increase of its disposable annual income. As the most eastern country in Europe and perhaps the most western country in the Middle East, Turkey presents promising immediate and long-term opportunities for firms looking to enter the Middle East. Turkey’s steady economy, advantageous geographical position, growing middle class, youthful population, and dynamic entrepreneurial class have made this country a growing market for exporters. Consumer spending as well as business investments make the Turkish home market an attractive selling location for many enterprises.

Strategic Location: Connecting Europe to the Middle East

Turkey has a long history, cultural heritage and vibrant social life which makes it attractive for every type of people. Seas encircle it on three sides: the Aegean Sea is to the west, the Black Sea to the north, and the Mediterranean Sea to the south, Makes it easy to access about 1.6 billion customers in Europe, Eurasia, the Middle East and North Africa. Istanbul is the only City that lies on two continents (Asia and Europe ) and is a hub from where you can reach anywhere. Istanbul is also one of the fastest growing metropolis’ in the world, with still reasonable prices when compared with other big cities around the globe. Also, Turkey is one of the most stable countries in the region, offering a peaceful environment and welcoming people of all origins.

Growing Economy

The Turkish economy is ranked 13th among the world’s largest economies, and 5th largest economy compared with the European Union in 2016 (GDP at PPP, IMF WEO). An institutionalized economy fueled by USD 144 billion of FDI in the last decade (CBRT) and Attracts about USD 15 billion annually as foreign investment in Turkey. Also, Turkey has a stable economic growth with an average annual real GDP (Gross Domestic Product) growth rate of 5.6 percent between 2002 and 2016. A promising economy with a bright future as it is expected to become one of the fastest growing economies among the OECD members during 2017-2020 with an average annual real GDP growth rate of 5.4 percent (OECD). Turkey comes after Germany and Italy as the third largest exporter of textiles in the world, its also one of the world’s biggest producers of agricultural products, Clothing, chemical, motor vehicles, ships and other transportation equipment, food, construction materials, consumer electronics and home appliances.

High Consumer Purchasing Power

Several demographic trends have substantially altered consumer behaviour in Turkey. First and foremost, the Turkish population is relatively young: 49.2% of Turkish citizens are under the age of 35. These tech savvy consumers are well-versed in the uses of technology to plan their purchases, search for products and follow global trends. As a result, Turkish consumers have been increasingly keen on products coming from abroad, including low-cost Asian goods and ‘cosmopolitan’ Western goods. A second trend is steadily growing disposable incomes, which have given rise to increased living standards and greater consumption habits. The Turkish luxury goods market, in particular, has seen growth resulting from the confluence of these trends. Over 80% of Turkish consumers plan their purchases ahead of time, but 87.7% of consumers buy products they had not planned to acquire. Malls have become an important part of the urban landscape all over Turkey and altered shopping trends. 52.2% of Turkish consumers prefer shopping at malls while supermarkets (11.9%) and local markets (8.7%) lag behind (Turkish Consumer Academy Survey 2017).

One of the Fastest Growing E-Commerce Markets in the World

Turkey has one of the fastest growing e-commerce sectors in the world. There are three main factors encouraging this growth: the high credit and debit card penetration, the popularity of social networks (Turkey has the fourth-largest Facebook population in the world) and the maturity of the country’s infrastructure, particularly in comparison to its neighbours in Eastern Europe and MENA. Turkey’s e-commerce market has grown in proportion with its internet penetration level. As of 2013, just shy of half of the population was online, placing Turkey among the top 20 countries by total internet users, making it one of the emerging markets with the highest e-commerce potential. With an e-commerce penetration of 15% and internet penetration growing rapidly, there is still a wide gap to be filled by new market entrants in online retail. Much of the growth in online shopping can be credited to the high level of mobile penetration. In Turkey’s payment landscape, mobile is seen as a major channel for online retail and customer interaction and, according to a report from ING, Turkey is the leading European country in terms of mobile banking adoption, with 49% of internet users doing their banking on their phones.

Liberal Investment Climate

According to the UNCTAD 2018 World Investment Report, Turkey was the second largest recipient of FDI in West Asia, behind Israel. After reaching a record high (USD 22 billion) in 2007, FDI flows to Turkey have decreased. FDI reached USD 13.3 billion in 2016 and dropped to USD 10.8 billion in 2017 according to UNCTAD and the Turkish Ministry of Economy. EU member states are by far the largest group of investors (67.9% of total investment in 2017) in Turkey. In terms of stocks, the UK takes the lead, accounting for 11.9% of total foreign investment, followed by the Netherlands at 11.6% and the United States at 9.3% (Central Bank of Turkey). According to preliminary data from the Turkish Ministry of Industry and Technology, FDI inflows in January-October 2018 fell by 2.8% compared with the same period a year earlier to USD 9.16 billion, with almost all sectors seeing year-on-year decline except for manufacturing. Qatar also recently pledged to invest USD 15 billion in Turkey. As of 2017 there are approximately 53,000 companies in Turkey with international capital.

Snapshot of the Turkish Economy

  • Turkey is the 27th largest export economy in the world and the 52nd most complex economy according to the Economic Complexity Index (ECI).
  • In 2017, Turkey exported $166B and imported $214B, resulting in a negative trade balance of $48.6B.
  • In 2017 the GDP of Turkey was $851B and its GDP per capita was $26.5k. Turkey posted a -$55 billion deficit on all products for 2018. That amount is a -28.4% reduction from the -$76.8 billion in red ink one year earlier.
  • The top import origins of Turkey are China ($23B), Germany ($22.5B), Russia ($13.2B), Italy ($11.4B) and the United States ($11.3B).

Top 10 Imports

  • Mineral fuels including oil: US$43 billion (19.3% of total imports)
  • Machinery including computers: $25.8 billion (11.6%)
  • Iron, steel: $18.4 billion (8.3%)
  • Electrical machinery, equipment: $16.6 billion (7.4%)
  • Vehicles: $13.9 billion (6.2%)
  • Plastics, plastic articles: $12.9 billion (5.8%)
  • Gems, precious metals: $12.6 billion (5.6%)
  • Organic chemicals: $6 billion (2.7%)
  • Optical, technical, medical apparatus: $4.7 billion (2.1%)
  • Pharmaceuticals: $4.4 billion (2%)

The Republic of Turkey’s continued movement toward membership in the European Union has created momentum to adopt European business regulations and standards in Turkey, thereby ultimately making it easier to sell and conduct business in this market. These reforms appear to have created a stronger and more stable economy that has attracted foreign investment, which in turn has been followed by needed capital improvements and demand for new products and services.

Turkey is considered a commercial hub of the region, and companies may consider using Turkish partners to access business opportunities throughout Central Asia, the Caucasus, the Middle East and even Africa. Turkish partners know these neighboring markets well.

Trade Mission Schedule

7:30am

Assemble at Hotel and Transit to Breakfast

8:00am - 9:30am

Networking Breakfast

9:30am - 9:45am

Opening Remarks by Chairperson for Turkey and Government Officials

9:45am - 10:30am

Doing Business in Turkey Seminar Covering Economy, Business Culture, Government Initatives etc

10:30am - 10:45am

Break for Refreshments

10:45am - Midday

Seminar on Business Opportunities, Areas of Market Growth, Industry Clusters, IP Protection, Regulations etc

12:00pm - 12:30pm

Set up for Export Café

12:30pm - 1:30pm

Networking Lunch: Meet with Top C-Level Executives from Turkey

1:30pm - 5:00pm

EXPORT CAFÉ: Showcase Opportunity for Delegates to meet with CEOs

8:30am - 5:00pm

Pre-Scheduled 1:1 Meetings and Site Visits

6:00pm - 7:00pm

Optional Free City Tour

8:30am - 5:00pm

Pre-Scheduled 1:1 Meetings and Site Visits

8:30am - 3:00pm

Pre-Scheduled 1:1 Meetings and Site Visits

3:30pm - 5:00pm

Recap meeting and final meal

Benefits of Attending

Free With Attendance

All attendees will be provided with:

A minimum of 5 pre-scheduled appointments with companies and contacts appropriate to their target market - $500 in value

Customized research on import/export trends relevant to your industry - $650 USD in value

Entry to the welcome official networking events - $120 in value

Entry to the 'Doing business in Turkey' seminar - $450 in value

Delegate working lunch - $65 in value

Showcase of each delegate business at the half day Export Cafe - $890 in value

Entry to the 'Business Opportunities Turkey' seminar - $450 in value

A customized list of trade leads from Dubai and the United Arab Emirates - $380 USD in value

An electronic database of 26,000 Turkey-based traders, retailers, wholesalers, manufacturers, importers and exports - $1000 USD in value

1 free press release distribution to major media outlets about their attendance at the Trade Mission - $95 USD in value

Full page advertisement in the Mission Delegate booklet - circulated to more than 26,000 local CEO's - $615 USD in value

Support for the Mission

Scheduled One-to-One Meetings

Prior to the Trade Mission you will be contacted by an accredited International Trade Council Export Consultant who will work to understand your business, your market potential and your desired target audience. They will then set appointments for you for the Trade Mission. We also strongly advise that you also use any contacts you may have or are looking to establish, to arrange your own meetings. Businesses that have the most success on our missions have always done a mix of meetings they have sourced as well as those arranged via the Council.

Pre-Mission 1:1 Conference

A Trade Commissioner will contact you to better understand your mission objectives, the types of organizations that you’d like to meet and your expected outcome at least 1 month prior to the Trade Mission. This briefing may include advice on how to do business in Turkey. It is also an opportunity to  discuss the Mission logistics and connect with other participants.

Shared Market Intelligence

Businesses attending the Trade Mission will have different levels of experience in the market.  Those new to the market will benefit from the experiences of others.  Members of the Trade Mission are invited to join other members of the group and our sponsor’s representatives each evening for dinner which provides an opportunity to discuss issues and ideas.

Mission Booklet - Distributed to 26,000+ Executives in Turkey

The Council will produce a booklet containing the corporate profile of each delegate organization taking part in the Mission.  The images, text and contact details will be approved in consultation with yourself.  If you’re successful in your application we’ll ask you to supply a high-resolution company logo, 1/2 page corporate profile, head and shoulders photo and 1/2 page biography to include in the brochure.

Press Coverage

We’d like to promote your connection with the Trade Mission. Therefore, if you’re successful in your application we’ll share your details with our public relations team.

Register for the Trade Mission now!

Secure your place before all spots are taken and lock in the early bird discount.

Register for the Trade Mission

Early Bird Pricing for Non-Council Members

$1225
Offer applicable for non-Council members who register and pay before the 1st April, 2019.Register Now
Hot!

Early Bird Pricing for Trade Council Members

$900
For International Trade Council Members who register and pay before the 1st April, 2019. Register Now

Standard Pricing After 1st April, 2019

$1950
Standard non-member pricing for those who register after the 1st April, 2019.Register Now

Need additional information? Want to take a colleague along at a discounted rate? Get in touch with one of our trade commissioners to discuss your specific needs.

Government Grants and Subsidies

Various international governments provide grants for exporters of various sizes looking to enter new markets. These grants will often partly pay for expenses incurred in attending trade missions (usually on a reimbursement basis). You can check here to see if a grant is available for companies incorporated in your jurisdiction. http://www.tradecouncil.org/2019-export-development-trade-mission-assistance-grants/ Note: You will have to make the application directly with the appropriate government agency where you are incorporated. While the Council can provide proof of your attendance on the trade mission and official receipts on request we cannot complete the application for a grant on your behalf.

Services Not Included in Ticket Price

Airfares and Accommodation Costs

It is the responsibility of each delegate to book and pay for their own airfares, accommodation and meals outside of the scheduled welcome dinner, after 5 drinks and networking breakfast. We will recommend a 4* hotel where the Council will conduct its opening ceremony, presentations, panel discussions, export cafe and business round-tables.  You can make your own travel arrangements but it is recommended that you stay in the mission hotel in order to make the most of the networking opportunities. Please do not book any travel or accommodation prior to receiving conformation of your place on the Trade Mission. The Council can assist in booking airfares and accommodation where requested.

Insurance

Trade Mission members are strongly advised to take out adequate travel and sickness insurance.  We always recommend that this insurance includes cover for cancellation of the visit for reasons beyond the control of the International Trade Council.  If a mission is cancelled for reasons beyond our control, the International Trade Council can take no responsibility for any loss you may incur.

Visas

Most countries do not require visas to enter Turkey for short stays. The Council will issue an official Letter of Invitation to those participants who do require a visa.  Before you travel to Turkey, please check your visa requirements and make sure you have a valid visa if needed, or if your passport needs to be valid for a minimum period. Holders of non-standard passports and travel documents may also have different entry requirements. If you require a visa to Turkey you may also be eligible to apply for an eVisa online. 

Vaccinations

Please check necessary individual health precautions for the countries of the market visit with your local travel nurse.  The International Trade Council accepts no responsibility for advice in this specialized field.

Terms and Conditions of Participation

Cancellation

If you decide not to join the Trade Mission, and inform us by fax, letter or email, arriving on or before the 15th of April 2019 we shall refund 50 percent of the Mission participation fee.  After the 15th April 2019 there will be no refund.  Note: We are generally to substitute individuals from the same company should one or another fall sick and be unable to attend. Please contact us if this occurs.

General Terms and Conditions

The participant must submit a completed and signed registration form and supplemental application materials, including adequate information on the company's products and/or services, primary market objectives, and goals for participation.

Upon submission of the registration (whether online, via fax, email, post, courier or in person), the participation for the Trade Mission will be binding and the participation fee will be due.

The International Trade Council reserves the right to evaluate the ability of the applicant to meet the participation criteria.

The Trade Mission will take place if a minimum number of 20 companies is reached. In case of cancellation of the Trade Mission for this reason, the participation fee will be refunded.

The participant must hold and maintain travel and other appropriate insurances in connection with attendance at, and participation in, the Trade Mission.

Flight from your country of origin to Istanbul and all hotel, food or ground transportation expenses outside the denoted meals and activities are borne by the participants

The participant accepts full responsibility for all the business and organizational outcomes arising from their participation. The International Trade Council will not be held responsible for the commercial endeavors of any party that participates in the trade mission.

The participant agrees to provide a 1/2 page biography and photograph of their nominated delegate (person representing their company) at least 2 months prior to the date of the trade mission and acknowledges that a failure to do so may mean exclusion from the delegate book.

The participant agrees to provide a 1/2 page company profile and high resolution company logo at least 2 months prior to the date of the trade mission and acknowledges that a failure to do so may mean exclusion from the delegate book.

The participant agrees to participate in a separate survey to evaluate the Trade Mission.

The participant agrees that cancellation for trade mission attendance due to non-receipt of a visa is not grounds for a refund; unless the participant informs the Council of their visa non-issuance prior to the 15th April 2019.

The International Trade Council reserves the right to reject any application without being obliged to discuss the reasons for doing so. Any decision made by the Council will be final and no correspondence will be entered into.

Market Intelligence

Learn more about the Turkey market by reading our regular blog updates.

Interested in Sponsoring?

If your organization is interested in sponsoring a panel discussion, breakfast, dinner, social mixer or other event during the Trade Mission to Turkey, we’d love to hear from you. Send us a quick email and we’ll get right back to you.

Contacting the Council

Get Directions:

Enter Destination From input field below to get directions to our office in Singapore

Destination From

Destination To

Contacting the International Trade Council

Mission Administrator
Melanie Walker
Email: mwalker@tradecouncil.org

ITC International Headquarters

Rond Point Robert Schuman 11, 1040 Brussels, Belgium
Tel: +32 2 588 5803
Fax: +32 2 588 5804
Email: info@tradecouncil.org
Website: www.tradecouncil.org

United States of America
712 H Street NE, Washington DC 2002, United States of America
Tel: +1 202 869 0988
Fax: +1 202 869 1121

Turkey Office
Chairperson: Sinan Bedir
Yukarı Öveçler Mahallesi, 1280. Sk. 5/17-18
Ankara 06460
Tel: +90 312 4728787
Email: sinan.bedir@tradecouncil.org